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5 Compelling Reasons Why Customer Experience Creates A Competitive Edge For Telecom’s

5 Compelling Reasons Why Customer Experience Creates A Competitive Edge For Telecom’s

Most companies struggle to grasp the concept of the customer experience, and even more so, the telecoms industry. In fact, Forbes reports that telecommunications are one of the industries consumers most dislike dealing with. In addition, a survey by ITWeb shows that people are prepared to pay 16% more for enhanced customer experience. It, therefore, [...]
Digitization: The Key To Augment Customer Experience

Digitization: The Key To Augment Customer Experience

It’s strange to think that although the telecoms industry fuels the digisphere, for the most part, they do not derive value from it. However, McKinsey reported that digitization could increase teleco profits by 35%, but that the average global improvement rate is a mere 9%. In order to thrive in this new digital culture when [...]
Big Data Monetization In Telecoms: 4 Key Strategies

Big Data Monetization In Telecoms: 4 Key Strategies

A video is responsible for more than two-thirds of network traffic today. While most telecoms operators are already aware of this, very few question predictions that video will account for more than 80% of connectivity within five years. And they certainly don’t understand it’s growth, nor how it impacts their networks. In five years time, [...]
CDR : How To Leverage Your Call Detail Records Effectively

CDR : How To Leverage Your Call Detail Records Effectively

When a customer makes a phone call or some kind of other telecommunications transaction, a call detail record (CDR) is made to keep track of these records for billing purposes.    The question is: is your business maximising those records to increase profit and decrease cost? Analysing detailed call records allows telecom companies to maximise [...]
Data Analytics: The Key to KPI Analysis in Telecoms

Data Analytics: The Key to KPI Analysis in Telecoms

Data analytics shows the truth about what’s really happening in your telecoms company. While the truth may not always be what companies wish to see, it does enable them to blast competitors out of the water. Image Credit: CapGemini How telecoms companies use data analytics. Data analytics provides the backbone for continual improvements, and this, [...]
Telecommunications: 2G Networks In Africa Aren’t Going Anywhere

Telecommunications: 2G Networks In Africa Aren’t Going Anywhere

How long will telecommunications 2G survive? Remember what some relate to as the “good old days”...? Everyone played Snake on the latest Nokia phone. That was the era of 2G technology in telecommunications. But times have changed, and rapidly. Now people have to contend with Wifi, phone apps, social media, which movie to download, video [...]
How To Increase Your Telecom’s ARPU With Our End to End BI

How To Increase Your Telecom’s ARPU With Our End to End BI

Today’s clogged telecom marketplace is packed with companies jostling in fierce competition for a slice of the profit pie. Having enjoyed a blistering decade in the first part of the 21st century, they now have to face the inevitable market saturation stage. Revenue and cash flows have taken a hit, declining by an average 6% [...]
Why Your MNO Won’t Survive In Africa

Why Your MNO Won’t Survive In Africa

The first ever phone call was made about 140 years ago. We have come a long way since then. By the dawn of the 21st century, a mobile dimension in the telecom service had taken centre stage.  Mobile telephony subsequently birthed a sub-industry in the telecommunication value chain; the Mobile Network Operators (MNOs). This sector [...]