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Tertia Van Rensburg

With over 20 years of experience in executive and operational management of Telecommunication technologies and services, Tertia is a Telecommunications Data Analysis Specialist. As a Specialist in Call Data Records and the CDRlive platform, she has practical experience in the design and implementation of Telecommunication data analysis and models. Tertia's passion is to transform billions of seemingly unrelated data into a clear, informative picture - just like a painting.

customer analytics in telecom

What is Customer Analytics in Telecoms & How is it Used?

In recent years there has been a dramatic shift across industries. This shift has seen many businesses, including Telcos integrating innovative technological advancements, such as advanced analytics, to deliver superior products and services and improve customer experience. Customer analytics in telecoms is been critical to this. In the blog below, we answer the question, why

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AI in Telecommunications

The Future of AI in Telecommunications

Discussions around AI in telecommunications and the application of this technology are taking centre stage within the industry. Telcos are utilising AI technology, which combines Deep learning (DL), machine learning (ML), and natural language processing (NLP), to identify actionable insights, provide better customer experience, improve operations and increase revenue. The question that needs to be

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Billing Systems

The Importance of Billing Systems in the Telecommunication Industry

Billing systems play a critical role in maintaining the profitability of Telecommunications operators. You may be asking why? The simple answer is that without an effective billing system the network cannot operate. For the billing process to be as effective as possible, it is important to have a solution that cross-checks the billing system. This

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Revenue Assurance, Fraud Detection, Network Usage

The Role of Network Usage Data in Revenue Assurance and Fraud Detection

Network usage data plays a critical role in revenue assurance and fraud detection. It provides essential insights into how consumers are utilising the network, how the network is performing, and any problems or issues related to network usage. This enables a Telco to reduce network revenue leakage, avoid unrecoverable losses and stop fraud. Overview of

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data processing

Data processing: Does Data Analytics only begin after the ETL process has ended?

In today’s world, big data has become an essential asset for businesses, including Telcos. They say data makes the world go round, and they are not wrong, but for data to be genuinely beneficial the Extract, Transform and Loading (ETL) processes need to be accurate, relevant and consider all the necessary information. This is integral

Data processing: Does Data Analytics only begin after the ETL process has ended? Read More »

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