Advanced Analytics - Adapt IT Telecoms

Data is Power: Extracting Insights from 360 Customer Profiles for Personalised Services

In the telecommunications industry, customer data is vital for tailoring services and optimising network performance. By leveraging this data, telecom Telcos can build comprehensive 360° customer profiles, offering a detailed view of each subscriber’s usage patterns, preferences, and service interactions. This data-driven approach facilitates highly personalised services, such as targeted promotions and customised plans, significantly […]

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How Telco AI improves your production and optimises your performance

Advanced Analytics / Hannes Van Heerdan

Artificial Intelligence (AI) is revolutionising the telecommunications industry by transforming production and optimising network performance. AI enhances efficiency through advanced data analysis, automates routine tasks, and improves decision-making processes. This blog will explore how AI is reshaping telecom operations, focusing on its impact on network optimisation, dynamic traffic management, predictive maintenance, and customer service. We

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Why Protecting Personal Data in the Telecom Sphere is Important

The Telecommunications sector plays a role in today’s society by enabling connections and communication. Since Telcos manage large volumes of personal data, safeguarding this information is essential. Protecting the security and privacy of customer user data is vital for building trust, meeting the required regulatory standards, and reducing the likelihood of data breaches. In this

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Quantifying the Benefits of Cloud Migration for Telcos via ROI

Advanced Analytics, Cloud Based Technology / Hannes Van Heerdan

In the rapidly evolving Telecommunications landscape, cloud migration has emerged as a transformative force for Telcos. Telcos are leveraging cloud technology to enhance competitiveness, meet customer demands, and drive efficiency. As Telcos navigate this understanding, the Return on Investment (ROI) of cloud migration becomes essential. Below, we explore the significance of quantifying ROI for Telcos

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Leveraging LBS for Targeted Advertising and Customer Engagement

Advanced Analytics, NextGen v.Services / Hannes Van Heerdan

The evolution of technology has seen a dramatic shift in how businesses are choosing to market and advertise their services. One of the technologies being utilised more and more is Location-based services (LBS), which use real-time geo-data from mobile devices to deliver relevant services, information, and advertisements to the customer’s current location. This technology is

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Expanding Customer Understanding with Network Transaction Analysis

Advanced Analytics, CDR Live / Hannes Van Heerdan

Understanding your customers is vital in the Telecommunications industry, where personalised services and targeted marketing are essential for customer satisfaction and retention. Network transaction analysis plays a significant role in identifying customer preferences and usage patterns, enabling Telcos to deliver tailored experiences and optimise their services. In this blog, we dive into the importance of

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AI-powered Foresight: Predicting Network Issues Before They Arise

Advanced Analytics / Hannes Van Heerdan

In the rapidly evolving Telecommunications landscape, adopting artificial intelligence (AI) for predictive maintenance marks a transformative shift from traditional reactive network management to a more proactive approach. This innovative strategy empowers Telcos to anticipate and resolve potential network issues before they escalate into service disruptions. By harnessing the predictive capabilities of AI, Telcos can analyse

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What Is Customer Analytics In Telecoms & How Is It Used?

Advanced Analytics / Hannes Van Heerdan

In the past few years, there has been a significant transformation in various sectors, with Telecommunications being one of them. Telcos have started incorporating cutting-edge technological advancements, like advanced analytics, to enhance their offerings and provide customers with superior products and services, as well as providing a holistic view of customer behaviour. Customer analytics plays

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Telecommunications Big Data Ecosystem and Advanced Analytics

Advanced Analytics, Big Data / Phillip du Plessis

Telecommunications Big Data Ecosystem and Advanced Analytics Big data has been a trending topic in recent years, especially within the Telecommunications industry. With the increasing use of smartphones and other IoT devices and the vast amount of subscriber metadata available, there has been an acceleration in the amount of data flowing through a Telco network.

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What is Telco-Grade Middleware?

Advanced Analytics / Hemraj Mahabir

As Gartner states, Telco-Grade Middleware is the software “glue” that helps programs, applications, components and databases work together, which is vital in assisting Telcos in developing new innovative and personalised value-added services that aim to enhance market competitiveness and profitability. Below we answer the question, “Why is Telco-Grade Middleware so essential and how is Adapt

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